The Skeptics Society & Skeptic magazine


immersion

Paul Zak — Immersion: The Science of the Extraordinary and the Source of Happiness

Shermer and Zak discuss: neuroeconomics, neuromanagement, and neuromarketing • Zak’s work with the CIA and DARPA • immersion and how is it quantified (with a formula) • monotony of the mundane • the ordinary and extraordinary • peak-end storytelling • immersion in advertising, entertainment, education, attractions, marriage, and retail • what makes a great movie or successful unscripted TV show • novelty • sensitivity training programs • how to give a TED talk • immersion and political candidates • The…

Skeptic Magazine App on iPhone

SKEPTIC App

Whether at home or on the go, the SKEPTIC App is the easiest way to read your favorite articles. Within the app, users can purchase the current issue and back issues. Download the app today and get a 30-day free trial subscription.

Download the Skeptic Magazine App for iOS, available on the App Store
Download the Skeptic Magazine App for Android, available on Google Play
Download the Skeptic Magazine App for iOS, available on the App Store
Download the Skeptic Magazine App for Android, available on Google Play
SKEPTIC • 3938 State St., Suite 101, Santa Barbara, CA, 93105-3114 • 1-805-576-9396 • Copyright © 1992–2024. All rights reserved • Privacy Policy