Shermer and Zak discuss: neuroeconomics, neuromanagement, and neuromarketing • Zak’s work with the CIA and DARPA • immersion and how is it quantified (with a formula) • monotony of the mundane • the ordinary and extraordinary • peak-end storytelling • immersion in advertising, entertainment, education, attractions, marriage, and retail • what makes a great movie or successful unscripted TV show • novelty • sensitivity training programs • how to give a TED talk • immersion and political candidates • The…
The future is uncertain, a bit spooky, possibly dangerous, maybe wonderful. We cope with this never-ending uncertainty by telling stories about the future: future stories. How do we construct those stories? Where is the future, the place where we set those stories? Can we trust our future stories? And what sort of futures do they show us? David Christian is renowned for pioneering the emerging discipline of Big History, which surveys the whole of the past. In this conversation, he…
In episode 177 of Michael Shermer’s podcast, he speaks with neuroscientist and literature professor Dr. Angus Fletcher about 25 of the most powerful developments in the history of literature, from ancient Mesopotamia to Elena Ferrante.
In episode 177 of Michael Shermer’s podcast, he speaks with neuroscientist and literature professor Dr. Angus Fletcher about 25 of the most powerful developments in the history of literature, from ancient Mesopotamia to Elena Ferrante. PLUS: From now through May 3, 2021 all print and digital back issues of Skeptic magazine are on sale for only 99 cents each! Now is the time to complete your collection!
